Administrative Staff
Dr. Denisse Centeno-Lamas, DSW., LCSW-QS - Founder & President
English, Spanish
Dr. Centeno-Lamas, DSW, LCSW-QS, is the Founder and President of Hispanic Family Counseling, Inc., which she established in 2012 to expand access to culturally and linguistically responsive mental health services in Central Florida. Born and raised in Puerto Rico, she has dedicated her career to mental health, suicide prevention, community service, and advancing resources for Hispanic communities. A longtime leader with the American Foundation for Suicide Prevention (AFSP), Dr. Centeno-Lamas previously served as President of the AFSP Central Florida Chapter and as a member of AFSP’s National Board of Directors. She is the founder of the AFSP Puerto Rico Chapter and currently serves on AFSP’s Chapter Leadership Council and as Chair of its Diversity Workgroup. In 2026, she received AFSP’s prestigious Peggy Farrell Leadership Award in recognition of her leadership and contributions to suicide prevention. Dr. Centeno-Lamas also serves as Soul Shop™ Director for Hispanic Churches and Trainer, helping equip faith communities to respond to suicide and suicidal despair. Her recognitions include the National Association of Social Workers Central Florida Lifetime Achievement Award in 2024. In 2026, she earned her Doctor of Social Work degree from Walden University. Beyond her professional work, Dr. Centeno-Lamas values her faith, family, community, and opportunities to travel and experience cultures around the world..
Nidia Medina, Ph.D., LMHC - CEO
Richard Centeno - COO
Daniela Astudillo, MS-HSA - Executive Assistant
Sheila Burgos - Human Resources
Yamira Ayala, Psy.D., LMHC - Clinical Director
Kadeem Campbell, Ph.D., LMHC - Clinical Supervisor
Ana L. Morales Carrasco, Ph.D. - Clinical Supervisor
Kiara Serrano - Intern Supervisor
Liza Colon - Referral Dept. Supervisor
Vivian Rodriguez - Referral Coordinator
Karmen Martinez - Referral Dept.
Dr. Jessenia Colon - Psych. Eval Dept. Supervisor
Margarita Perez, BA Psy. - Psych. Eval Dept. Coordinator
Noemi Medina - TCM Dept. Supervisor
Ileana Herrera - PSR Dept. Supervisor
Rosario Molina - Credentialing Specialist
Angela Ayala - Billing Dept. Supervisor
Karen Perez - Billing Specialist
Danny Rios - Orlando Office Manager
Giancarlo Aronna - Kissimmee Office Manager
Paola Rodriguez - Altamonte Office Manager
Lisandra Almira - IT Specialist
Nidia Medina, Ph.D., LMHC - Chief Executive Officer
English, Spanish
Nidia has a Doctorate in Clinical Psychology from the Pontifical Catholic University of Puerto Rico. She holds a Master's degree in Mental Health Counseling from the University of Phoenix in Puerto Rico. She also obtained a Bachelor’s Degree in Criminal Justice with Penology emphasis from the Interamerican University of Puerto Rico. Dr. Medina has been in the counseling field since 2000 and has provided outpatient and group therapy to children, teenagers, adults, couples, and families. She has worked with a variety of issues including but not limited to severe and chronic mental illness, self-harm, ADHD, anger management, low self-esteem, anxiety disorder, depression disorder, addiction disorders, grief, stress, and everyday relational and family issues. Dr. Medina relocated to Florida in 2013 and has provided services as a Mental Health Targeted Case Management and Mental Health Counselor for children, teenagers, adults, and families in home, schools, and office settings. Dr. Medina is happily married to her husband and has four kids. She works side by side with the Senior Pastor at her local church to fulfill the mission to teach the gospel to every family. Dr. Medina believes that her God-given purpose is to inspire, empower and propel women, individuals, and families with a Christian faith-based approach to reach their own purpose in life.
Richard Centeno - Chief Operating Officer
English, Spanish
Richard was born in Barrio Nuevo, Bayamon, Puerto Rico. He has worked in the health field for over 10 years in administration, finance, billing, and collections creating connections and contracts with various agencies and health insurance plans. He has worked with the Nova Pharmacy in Guaynabo, Hospital Hima in Caguas, and Advanced Infusion Services, which provide hospice services, home care, mobility, pharmacies, and transportation to patients. He graduated from Escuela de Troquelería y Herramentaje de Puerto Rico as a tool and die maker, Liceo de Arte y Technología as a draftsman, and from Cambridge College with an associate degree in Medical Billing. Richard volunteered for many years at the Fondita de Jesus where he worked with the homeless.
Daniela Astudillo, MS-HSA - Executive Assistant
English, Spanish
Daniela was born and raised in Cuenca, the third largest city of Ecuador in South America. She obtained her bachelor’s degree in Business Administration with a two-year hospitality management track in 2009 from the Pan-American University in Cuenca, Ecuador. In 2015, she earned her master’s in Health Services Administration from the University of Central Florida in Orlando, United States. During her student career, she received some awards due to her academic merit; a full scholarship for graduate studies, a half-scholarship for undergraduate studies, a medal for being the best graduate, and an honor diploma for being the second-best graduate of her promotion and specialization. Daniela has over ten years of experience in different fields. She has had a variety of positions, from Administrative and Financial to Teaching and Hospitality. In 2014, Daniela completed her internship at Hispanic Family Counseling Inc. and has had the opportunity to continue working remotely as an Administrative Assistant since 2015. Daniela’s hidden passion is animals and nature; she loves the beach, baking, and creating healthy recipes. She would like to study something related to wellness and fitness in the future.
Sheila Burgos - Human Resources
English, Spanish
Coming soon!
Yamira Ayala, Psy.D., LMHC - Clinical Director
English, Spanish
Yamira was born in Puerto Rico. She graduated with her bachelor’s degree in psychology and then pursued her Psy.D. in Clinical Psychology in the Pontifical Catholic University of PR. Her doctoral dissertation was directed to the Mental health of the Chronic Pain Population who are commonly impacted by their symptoms and usually misunderstood. In 2009 Yamira relocated to Florida and started working in a Backer Act unit offering support to children and adolescents going through difficult times. Later, she started working as a therapist offering services at school, home, and in office. Yamira has had the pleasure of working in different agencies where she has gain experience and training in MATCH and Trauma Focus CBT. Yamira is currently a Licensed Mental Health Counselor that has worked with a variety of mental health challenges including but not limited to Anxiety, Depression, ADHD, Autism, Trauma, Impulse Control, and Mood Disorders. Yamira believes that everyone should give themselves the opportunity to heal, grow and become the reason for their own happiness
Kadeem Campbell, Ph.D., LMHC - Clinical Supervisor
English
Dr. Kadeem is a licensed mental health counselor and a recent graduate from Florida Atlantic University in 2023. Dr. Campbell’s doctoral studies were in Counselor Education. Dr. Campbell attained his master’s degree in Rehabilitation and Mental Health Counseling from the University of South Florida in 2018. Within his doctoral program the curriculum emphasized clinical, teaching, and supervisory aspects of mental health counseling. Dr. Campbell has worked with Hispanic Family Counseling since 2019. Dr. Campbell was raised within a Jamaican family and uses his cultural background to establish healthy rapport with individuals from the Caribbean. Furthermore, Dr. Campbell uses aspects such as culture and upbringing to help clients tell their own unique stories within treatment. He has primarily worked with children and adolescents suffering from depression, anxiety, adjustment disorders, interpersonal relationship conflicts, and attention deficit hyperactivity disorder. However, recently Dr. Campbell has expanded his practice towards seeing more clients within the adult population. Dr. Campbell recently accepted a new position as a clinical supervisor within Hispanic Family Counseling. He is appreciative of this new role and the opportunities that come along with it. Dr. Campbell enjoys working with Hispafam and prioritizes the agency’s emphasis on community. Dr. Campbell appreciates the familial bond among himself and colleagues within Hispafam. He notes that Hispanic Family Counseling is an entity that embodies what ethical and competent clinical practice should look like.
Ana L. Morales Carrasco, Ph.D. - Clinical Supervisor
English, Spanish
Dr. Ana is a Licensed Psychologist in Florida and Puerto Rico with extensive experience in mental health assessment, psychotherapy, psychological evaluations, and clinical supervision. She has worked with children, adolescents, and adults across community-based and outpatient settings, providing services to individuals with diverse and complex mental health needs. Her professional background includes clinical leadership, multidisciplinary collaboration, crisis intervention, and the development of individualized treatment plans. She is committed to providing culturally responsive, ethical, and evidence-based mental health services. She is currently in the process of completing her EMDR certification and serves as Mental Health Clinical Supervisor at Hispanic Family Counseling.
Kiara Serrano, LCSW - Intern Supervisor
English, Spanish
Kiara was born and raised in Bayamón, Puerto Rico. She is fluent in both English and Spanish. Kiara is a graduate from the University of Central Florida where she graduated with her Master’s degree in Social Work. Kiara completed her internship at the Juvenile Drug Court as well as ay Hispanic Family Counseling. Kiara’s clinical experience includes providing counseling to individuals (children, teens, and adults) experiencing depression and anxiety, trauma, substance abuse, eating disorders, self-harm, and anger. In her spare time, she enjoys spending time with her family and watching television.
Liza Colon - Referral Dept. Supervisor
English, Spanish
Liza was born in Bayamón, Puerto Rico. She and her family moved to Florida 11 years ago to look for new professional challenges. She graduated from the Sacred Heart University in Santurce, Puerto Rico, where she obtained a Bachelor's degree in Business Administration. She has worked in Customer Service, Executive of Sales in Airlines like COPA / CONTINENTAL AIRLINES and as Broker of Medical Plans PMC / MMM. Her passion is to work with customers/clients and it has always been a positive and rewarding experience: "There is no greater religion than service to others, working for the common good is the best creed." She enjoys spending time with her family and friends. Inventing in the kitchen is her therapy and someday she would like to fill her passport by traveling.
Vivian Rodríguez Torres - Referral Coordinator
English, Spanish
Vivian was born in Vega Baja, Puerto Rico. She completed her Bachelor of Psychology at the Interamerican University of Puerto Rico in 2017. She also participated in several organizations that perform volunteer work, one of them called Mission Setenta. Then she moved to the United States to continue pursuing her personal and professional development. She will continue her master’s in Education, specializing in guidance and counseling. She feels proud and happy to be part of Hispanic Family Counseling, Inc.
Karmen Martinez - Orlando Office Manager
English, Spanish
Karmen was born in San Juan, Puerto Rico, and holds a bachelor's degree in Social Work. She completed her internship at Hispanic Family Counseling Inc. and was invited to remain as part of the team. In addition, Karmen participated in a volunteer organization where she helped children living in orphanages and assisted in providing food to older adults in need. Her goal is to continue helping others and making a positive difference in their lives and communities.
Jessenia Colon, PsyD., Lic. Psychologist - Psychological Evaluation Department Supervisor
English, Spanish
Jessenia was born in Puerto Rico. She has a Doctorate in Clinical Psychology from the Pontifical Catholic University of Puerto Rico. She has a masters degree in Counseling Psychology from the Interamerican University of Puerto Rico. Dr. Colon started her career with the Department of Education in Puerto Rico conducting individual and group therapy to students enrolled in the Special Education Program. She worked in her private office for about 7 years conducting psychological evaluations and individual therapy to children, adolescents and adults. She worked with a variety of mental health issues including anxiety, depression, ADHD, autism and behavior problems. She moved to Florida in 2018. She worked in Primary Psychology of Central Florida conducting psychological evaluations, including psychoeducational evaluations, neurological evaluations, vocational rehabilitation, bariatric and pain evaluations. She currently works at Hispanic Family Counseling Inc. conducting psychological evaluations for children, adolescents and adults. She is fluent in both English and Spanish.
Margarita Perez, BA Psy. - Psychological Evaluation Department Coordinator
English, Spanish
Margarita has a BA in Psychology and many years of experience in Higher Education and Elementary Education. She obtained her bachelor's degree with Honors at Interamerican University in Puerto Rico. She looks forward to continuing to work for Hispanic Family Counseling where she can follow her passion for helping others, and giving back to her community in a positive way. Changing and inspiring lives, one client at a time.
Rosario Molina - Credentialing Specialist
English, Spanish
Rosario is originally from Connecticut. She specializes in credentialing, office management and the Medication Management Department. She graduated from Southwestern Community College where she studied Health Occupations, CNA and Business Management. She has acquired skills through working with direct patient care and administration in several different settings such as hospitals, nursing homes, and specialty practices such as Family Practice, Gynecology, Pediatrics, Geriatrics, Urgent Care and Mental Health. Her Goal is to continue working in this field where she can best serve the community and make a difference in any way possible.
Noemi Medina, TCM Department Supervisor
English, Spanish
Noemi is the Targeted Case Management Department Supervisor at Hispanic Family Counseling. Previously, she worked as a psychosocial worker at ASSMCA providing services to people with addiction to controlled substances, and under legal and probation procedures. In 2014, she relocated to Florida, and from 2018 to present, she has worked as a mental health case manager.
Noemi obtained her bachelor's degree in Educational Arts at the Interamerican University of Puerto Rico. In addition, she completed her master's degree in Social Sciences at the Pontifical Catholic University of Puerto Rico. She is a wife and mother of three beautiful children who are her greatest treasure. She is a faithful believer that it was God himself who placed her in this profession to be of help to people in need. For Noemi, her experience working with #HispaFam has been unmatched as she feels valued, appreciated and respected as a professional and human being.
Ileana Herrera, B.S., M.B.A. - PSR Department Supervisor
Spanish
Ileana was born in San Juan, Puerto Rico, she has a bachelor’s degree in Education from 4th to 6th grade and a master’s degree in Business Administration with a specialty in Human Resources from the Ana G. Méndez University in San Juan, P.R. Ileana has worked as a teacher at the Sagrada Familia School in the Luis Llorens Torres San Juan, P.R., residential area, where offered her knowledge and skills as a teacher. In 2005, she worked as a Special Education Facilitator at the Hato Nuevo Elementary School, Gurabo P.R. providing services to parents and children with disabilities. In addition, Ileana worked as an Administrative Director at L & V Services LLC, a roof sealing company. In 2018, she founded the real estate company ‘IH Real Estate’ and became certified as a realtor and broker helping families acquire their first home. In 2011, together with her husband, they began the pastoral ministry and founded Forjadores de Esperanza Church in Guaynabo, PR and the second church in Deltona FL. In January 2022, she worked as a Case Manager (TCM) and currently, she works at Hispanic Family Counseling Inc. as a Psychosocial Rehabilitation Services (PSR) Facilitator. Her passion is to serve and support the Hispanic community, so they can achieve their goals.
Angela Ayala - Billing Department Supervisor
English, Spanish
Angela is originally from Colombia, South America, but moved to the United States in 1999. She graduated from the University of Central Florida with a Bachelor’s degree in Health Services Administration. She completed her internship at Hispanic Family Counseling, Inc. and was allowed to stay with the team as the Administrative Assistant. She plans on beginning her Master’s within the following year. She enjoys spending time with her son, watching movies, working out, and listening to music in her spare time.
Karen Perez - Billing Specialist
Spanish
Karen was born in Aragua, Venezuela. She graduated from The Andes University with a Bachelor’s Degree in Nutrition & Dietetics. Karen and her family moved to the United States in February of 2016. Karen provides office support for multiple staff at Hispanic Family Counseling, Inc. Her duties include but are not limited to photocopying, faxing, mail distribution and filing. Karen is grateful to God in giving her the opportunity to service the community and to be a part of Hispanic Family Counseling. She enjoys spending quality time with her family, going to the movie theaters, and cooking.
Danny Rios - Orlando Office Manager
English, Spanish
Danny was born and raised in Puerto Rico, where he earned a Bachelor's degree in Social Work from the University of Puerto Rico. Throughout his career, he has served in roles where organization and empathy come together, from case management and client coordination to operations. Danny believes that the details matter and that people matter even more. He is driven by a genuine commitment to the community he serves and the belief that exceptional service begins with making people feel seen. Outside the office, Danny wears many hats. He is actively involved in his church community, enjoys reading, is a competitive board game enthusiast, and loves writing stories that inspire and connect with others.
Giancarlo Aronna - Kissimmee Office Manager
English, Spanish
Giancarlo was born in Venezuela and is a dedicated young professional committed to personal and professional growth. From an early age, he has demonstrated strong discipline, responsibility, and a genuine desire to improve himself and those around him. He is currently pursuing his college studies while working in administrative and front-desk roles, where he has developed skills in organization, communication, and customer service. Throughout his journey, Giancarlo has gained experience in diverse settings—from retail environments to administrative work and volunteer service at a food bank—allowing him to strengthen his empathy, adaptability, and work ethic. He believes deeply in the value of effort, perseverance, and doing things with excellence as the foundation for achieving one’s goals. His purpose is to continue learning, growing, and making a positive impact on every environment he becomes part of.
Paola Rodriguez - Altamonte Office Manager
English, Spanish
Originally from Puerto Rico, Paola brings a strong commitment to compassionate care and continuous learning. Her educational background in Health Sciences has equipped her with the skills to connect with people from diverse backgrounds while approaching each interaction with empathy, professionalism, and authenticity. Paola is passionate about creating a welcoming and supportive environment where every individual feels seen, heard, and valued. She believes that even the smallest acts of kindness can make a lasting difference and is excited to contribute to a team dedicated to helping others thrive. She believes that curiosity, creativity, and a touch of humor make life all the more meaningful, and she is honored to be part of a team that makes a positive impact in the community every day..
Lisandra Almira - IT Specialist
English, Spanish
Lisandra is originally from Havana, Cuba. She works in the Information Technology Department at Hispanic Family Counseling Inc. She specializes in informatics. Lisandra graduated from the University of Central Florida where she studied Healthcare Informatics. She has acquired skills through working with information systems in making sure the system meets the needs of the practice. Her goal is to continue working in this field and make a difference in any way possible.

